{"id":10585,"date":"2024-02-25T19:54:16","date_gmt":"2024-02-25T19:54:16","guid":{"rendered":"https:\/\/accionmk.accionmk.com\/?page_id=10585"},"modified":"2024-04-01T11:03:34","modified_gmt":"2024-04-01T11:03:34","slug":"trabajo-de-campo","status":"publish","type":"page","link":"https:\/\/accionmk.accionmk.com\/en\/fieldwork\/","title":{"rendered":"Fieldwork"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"10585\" class=\"elementor elementor-10585\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aae3de3 e-flex e-con-boxed e-con e-parent\" data-id=\"aae3de3\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;,&quot;background_motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;background_motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;background_motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:4,&quot;sizes&quot;:[]},&quot;background_motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;background_motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4f03e5d e-con-full e-flex e-con e-parent\" data-id=\"4f03e5d\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\" data-core-v316-plus=\"true\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0ddebb3 elementor-widget elementor-widget-heading\" data-id=\"0ddebb3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 10-04-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">Work <br>field<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f479df5 elementor-widget elementor-widget-text-editor\" data-id=\"f479df5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 10-04-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Traditional surveys provide valuable information, but fieldwork adds layers of understanding that go beyond that. There are elements that cannot be obtained through numbers: the nuances, emotions and aspirations of your consumers.\u00a0<\/p><p>Through interviews and other techniques, we observe your customers' reactions and gestures and listen to the stories that are not reflected in the data. In this way, we understand how consumers interact with your brand, what they expect from your products or services and what their concerns are.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3650040 e-flex e-con-boxed e-con e-parent\" data-id=\"3650040\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-83543f5 elementor-icon-list--layout-inline elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"83543f5\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/accionmk.accionmk.com\/wp-content\/plugins\/elementor\/assets\/css\/widget-icon-list.min.css\">\t\t<ul class=\"elementor-icon-list-items elementor-inline-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/accionmk.accionmk.com\/en\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Home<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/accionmk.accionmk.com\/en\/services\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Services<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/accionmk.accionmk.com\/en\/market-studies\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Market Research<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/accionmk.accionmk.com\/en\/fieldwork\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Fieldwork<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e318b87 e-flex e-con-boxed e-con e-parent\" data-id=\"e318b87\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a0b3ae1 e-con-full e-flex e-con e-parent\" data-id=\"a0b3ae1\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\" data-core-v316-plus=\"true\">\n\t\t<div class=\"elementor-element elementor-element-0205f9f e-flex e-con-boxed e-con e-parent\" data-id=\"0205f9f\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<a class=\"elementor-element elementor-element-2539000 e-con-full e-flex e-con e-parent\" data-id=\"2539000\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\" data-core-v316-plus=\"true\" href=\"#mercados\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9fb977f elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"9fb977f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>We observe and collect data in real time.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-745315f elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"745315f\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 320 512\"><path d=\"M273 239c9.4 9.4 9.4 24.6 0 33.9L113 433c-9.4 9.4-24.6 9.4-33.9 0s-9.4-24.6 0-33.9l143-143L79 113c-9.4-9.4-9.4-24.6 0-33.9s24.6-9.4 33.9 0L273 239z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-a98fced e-con-full e-flex e-con e-parent\" data-id=\"a98fced\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\" data-core-v316-plus=\"true\" href=\"#tipos\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8fa768f elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"8fa768f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Why do we use fieldwork?<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5745f55 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"5745f55\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 320 512\"><path d=\"M273 239c9.4 9.4 9.4 24.6 0 33.9L113 433c-9.4 9.4-24.6 9.4-33.9 0s-9.4-24.6 0-33.9l143-143L79 113c-9.4-9.4-9.4-24.6 0-33.9s24.6-9.4 33.9 0L273 239z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-991e2b7 e-con-full elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-parent\" data-id=\"991e2b7\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\" data-core-v316-plus=\"true\" href=\"#faq\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dbf1999 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"dbf1999\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>FAQs<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8c63c44 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"8c63c44\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 320 512\"><path d=\"M273 239c9.4 9.4 9.4 24.6 0 33.9L113 433c-9.4 9.4-24.6 9.4-33.9 0s-9.4-24.6 0-33.9l143-143L79 113c-9.4-9.4-9.4-24.6 0-33.9s24.6-9.4 33.9 0L273 239z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-7c6810c e-con-full e-flex e-con e-parent\" data-id=\"7c6810c\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\" data-core-v316-plus=\"true\" href=\"https:\/\/accionmk.accionmk.com\/en\/projects\/\">\n\t\t\t\t<div class=\"elementor-element elementor-element-506fccc elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"506fccc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Projects<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-360a6d2 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"360a6d2\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 320 512\"><path d=\"M273 239c9.4 9.4 9.4 24.6 0 33.9L113 433c-9.4 9.4-24.6 9.4-33.9 0s-9.4-24.6 0-33.9l143-143L79 113c-9.4-9.4-9.4-24.6 0-33.9s24.6-9.4 33.9 0L273 239z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c77325b e-con-full e-flex e-con e-parent\" data-id=\"c77325b\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\" data-core-v316-plus=\"true\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5ab4332 elementor-widget elementor-widget-heading\" data-id=\"5ab4332\" data-element_type=\"widget\" id=\"mercados\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">We observe and collect data in real time.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93ed578 elementor-widget elementor-widget-text-editor\" data-id=\"93ed578\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Fieldwork is a method that is part of market research, but outside of conventional research spaces. It involves observing people and collecting data directly in the environment where your customers move.<\/span><\/p><p><span style=\"font-weight: 400;\">The fieldwork in Malaga is carried out in several fundamental stages that allow us to thoroughly understand the needs, behaviours and preferences of your clients.<\/span><\/p><ul><li style=\"list-style-type: none;\"><ul><li><b>Planning<\/b><b style=\"font-weight: bold;\">: <span style=\"font-weight: 400;\">We establish the objectives of the study, design the methodology, select the sample and determine the necessary resources.<\/span><\/b><\/li><\/ul><\/li><\/ul><div>\u00a0<\/div><ul><li style=\"list-style-type: none;\"><ul><li><b>Preparation: <span style=\"font-weight: 400;\">As part of the fieldwork, we organise the data collection instruments we need, train the staff involved and make the necessary arrangements.<\/span><\/b><\/li><\/ul><\/li><\/ul><div>\u00a0<\/div><ul><li style=\"list-style-type: none;\"><ul><li><b>We collected the data: <span style=\"font-weight: 400;\">We carry out the fieldwork in Malaga using different methods to collect data, such as surveys, interviews, mystery shopping...<\/span><\/b><\/li><\/ul><\/li><\/ul><div>\u00a0<\/div><ul><li style=\"list-style-type: none;\"><ul><li><b>Preliminary analysis: <span style=\"font-weight: 400;\">We conducted an initial analysis of the data collected in the field to identify possible patterns, trends or problems that may require adjustments to the process.<\/span><\/b><\/li><\/ul><\/li><\/ul><div>\u00a0<\/div><ul><li style=\"list-style-type: none;\"><ul><li><b>Validation and interpretation<\/b><b style=\"font-weight: bold;\">: <span style=\"font-weight: 400;\">We check the quality and reliability of the data, ensuring their coherence and consistency. In addition, we analyse in depth the information obtained for the study through defined indicators or mathematical algorithms (factor analysis, cluster analysis, correlations...) to draw conclusions relevant to the study.<\/span><\/b><\/li><\/ul><\/li><\/ul><div>\u00a0<\/div><ul><li style=\"list-style-type: none;\"><ul><li><b>We inform the client: <span style=\"font-weight: 400;\">We write a detailed report including findings, conclusions, recommendations and any other information derived from the fieldwork.<\/span><\/b><\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d4dbd5 elementor-widget elementor-widget-heading\" data-id=\"8d4dbd5\" data-element_type=\"widget\" id=\"tipos\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">We use fieldwork to understand the issues that define your customers' decisions.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-898e408 elementor-widget elementor-widget-text-editor\" data-id=\"898e408\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Knowing your target audience is not just about getting numbers and statistics to identify trends. Fieldwork in Malaga is essential to get first-hand information from customers, to understand not only what they do, but why they do it. We explore consumers' daily interactions, we observe, listen and connect with them to obtain real-time data.<\/span><\/p><ul><li style=\"list-style-type: none;\"><ul><li><b>Surveys: <span style=\"font-weight: 400;\">We understand the needs, preferences and perceptions of your audience by approaching them through telephone, face-to-face or web surveys. Our surveys are developed in 3 phases:<\/span><\/b><\/li><\/ul><\/li><\/ul><ol><li style=\"list-style-type: none;\"><ol><li style=\"list-style-type: none;\"><ol><li><span style=\"font-weight: 400;\">We design questionnaires and carry out translations in different languages if necessary: English, French, Italian, German...<\/span><\/li><li><span style=\"font-weight: 400;\">We program the questionnaires through the survey management software LimeSurvey.<\/span><\/li><li><span style=\"font-weight: 400;\">We develop survey manuals for our team of surveyors and train them. In addition, before launching the surveys, we check that the programming in LimeSurvey has been correct, as well as the data and the structure of the database to which the survey will be sent.<\/span><\/li><\/ol><\/li><\/ol><\/li><\/ol><div>\u00a0<\/div><ul><li style=\"list-style-type: none;\"><ul><li><b>Focus Group: <span style=\"font-weight: 400;\">We gather a representative group of your target audience or industry experts to analyse their opinions, attitudes and perceptions about your brand, product or service. Through a questionnaire based on previously defined points according to the objective of the study, this method allows you to obtain a more detailed and qualitative view of your audience.<\/span><\/b><\/li><\/ul><\/li><\/ul><div>\u00a0<\/div><ul><li style=\"list-style-type: none;\"><ul><li><b>Competitive analysis: <span style=\"font-weight: 400;\">Understanding your competition is key to the success of any strategy. We carry out an analysis of your competitors through secondary sources, evaluating their strengths, weaknesses, marketing strategies, positioning and market presence. In this way, you can get a clear view of your environment to make better decisions.<\/span><\/b><\/li><\/ul><\/li><\/ul><div>\u00a0<\/div><ul><li style=\"list-style-type: none;\"><ul><li><b>Benchmarking: <span style=\"font-weight: 400;\">We compare your processes, strategies and results with other market models similar to yours. In this way, we can learn about new techniques and methodologies that could be applied to improve your processes and stand out from your competitors.<\/span><\/b><\/li><\/ul><\/li><\/ul><div>\u00a0<\/div><ul><li style=\"list-style-type: none;\"><ul><li><b>Tracking studies: <span style=\"font-weight: 400;\">We monitor the state of your brand in relation to your competitors by analysing the consumer buying process and their opinions. We identify the initiatives of your brand that work best, as well as your points of improvement so that you can focus your actions.<\/span><\/b><\/li><\/ul><\/li><\/ul><div>\u00a0<\/div><ul><li style=\"list-style-type: none;\"><ul><li><b>Mystery Shopping: <span style=\"font-weight: 400;\">Get objective information about your company or your competitors from the point of view of your customers through the observation of an external person. You will be able to see how your business works in real life and detect areas for improvement that are difficult to identify with other techniques.<\/span><\/b><\/li><\/ul><\/li><\/ul><div>\u00a0<\/div><ul><li style=\"list-style-type: none;\"><ul><li><b>In-depth interview: <span style=\"font-weight: 400;\">We gather information on consumer behaviour, attitudes and opinions about your brand through a personal interview with experts in the field or with your target audience. Each of them is conducted separately and allows you to understand how your consumers think and feel through a pre-defined semi-structured interview.<\/span><\/b><\/li><\/ul><\/li><\/ul><div>\u00a0<\/div><ul><li style=\"list-style-type: none;\"><ul><li><b>Desk Research: <span style=\"font-weight: 400;\">We collect and analyse existing information, such as databases, industry reports, market research, statistics, trend analysis and more, to provide you with detailed and accurate information about your industry, competitors, target audiences and anything else relevant to your business objectives.<\/span><\/b><\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4753b98 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"4753b98\" data-element_type=\"widget\" id=\"faq\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FAQs<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22e4e38 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-accordion\" data-id=\"22e4e38\" data-element_type=\"widget\" data-widget_type=\"accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 10-04-2024 *\/\n.elementor-accordion{text-align:left}.elementor-accordion .elementor-accordion-item{border:1px solid #d5d8dc}.elementor-accordion .elementor-accordion-item+.elementor-accordion-item{border-top:none}.elementor-accordion .elementor-tab-title{margin:0;padding:15px 20px;font-weight:700;line-height:1;cursor:pointer;outline:none}.elementor-accordion .elementor-tab-title .elementor-accordion-icon{display:inline-block;width:1.5em}.elementor-accordion .elementor-tab-title .elementor-accordion-icon svg{width:1em;height:1em}.elementor-accordion .elementor-tab-title .elementor-accordion-icon.elementor-accordion-icon-right{float:right;text-align:right}.elementor-accordion .elementor-tab-title .elementor-accordion-icon.elementor-accordion-icon-left{float:left;text-align:left}.elementor-accordion .elementor-tab-title .elementor-accordion-icon .elementor-accordion-icon-closed{display:block}.elementor-accordion .elementor-tab-title .elementor-accordion-icon .elementor-accordion-icon-opened,.elementor-accordion .elementor-tab-title.elementor-active .elementor-accordion-icon-closed{display:none}.elementor-accordion .elementor-tab-title.elementor-active .elementor-accordion-icon-opened{display:block}.elementor-accordion .elementor-tab-content{display:none;padding:15px 20px;border-top:1px solid #d5d8dc}@media (max-width:767px){.elementor-accordion .elementor-tab-title{padding:12px 15px}.elementor-accordion .elementor-tab-title .elementor-accordion-icon{width:1.2em}.elementor-accordion .elementor-tab-content{padding:7px 15px}}.e-con-inner>.elementor-widget-accordion,.e-con>.elementor-widget-accordion{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-accordion\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-3651\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-3651\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What is market research?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-3651\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-3651\">Market research is research to collect, analyse and understand relevant information about a specific market, including its consumers, competitors and trends.<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-3652\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-3652\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What is market research for and why is it important?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-3652\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-3652\"><p><span style=\"font-weight: 400;\">Market research is carried out to better understand the environment in which a company operates, allowing a better understanding of the conditions, trends and characteristics of a specific market. It is essential to conduct them in order to:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Know your audience:<\/b><span style=\"font-weight: 400;\"> helps to identify who your potential customers are, their needs, preferences, buying behaviour and relevant market segments.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Assessing competence:<\/b><span style=\"font-weight: 400;\"> allows us to understand how other actors position themselves in the market, what strategies they employ, what their strengths and weaknesses are...<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Informed decision-making:<\/b><span style=\"font-weight: 400;\"> provides key information to decide on strategic issues, such as product development, pricing, marketing strategies, geographic expansion, among others.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Reduce risks:<\/b><span style=\"font-weight: 400;\"> By better understanding the market, potential risks can be anticipated and mitigated, avoiding unnecessary investments or ineffective strategies.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Identify opportunities:<\/b><span> allows you to detect business opportunities that might be going unnoticed, untapped areas or relevant market niches.<\/span><\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-3653\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-3653\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What is market research for and why is it important?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-3653\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-3653\"><p>Market research is carried out to better understand the environment in which a company operates, allowing a better understanding of the conditions, trends and characteristics of a speci\ufb01c market. It is essential to conduct them in order to:<\/p><ul><li><strong>Know your audience<\/strong>helps to identify who your potential customers are, their needs, preferences, buying behaviour and relevant market segments.<\/li><li><strong>Assessing competence<\/strong>The following is an example: it allows us to understand how other actors position themselves in the market, what strategies they employ, what their strengths and weaknesses are...<\/li><li><strong>Informed decision-making<\/strong>The \"strategic information\": provides key information to decide on strategic issues, such as product development, pricing, marketing strategies, geographic expansion, among others.<\/li><li><strong>Reducing risks<\/strong>by better understanding the market, potential risks can be anticipated and mitigated, avoiding unnecessary investments or ineffective strategies.<\/li><li><strong>Identifying opportunities<\/strong>The \"Business Opportunity Mapping\": allows you to detect business opportunities that might be going unnoticed, untapped areas or relevant market niches.<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-3654\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-3654\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What is the difference between market research and market investigation?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-3654\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-3654\"><p>The <strong>market studies<\/strong> are a specific part of market research.<\/p><p>The <strong>market research<\/strong> encompasses a broader approach that includes the analysis of data, trends, behaviours and market variables in general, while a <strong>market study<\/strong> focuses on a particular aspect or a speci\ufb01c market issue.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-3655\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-3655\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What do you get from market research?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-3655\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-3655\"><p>Market research can provide detailed information on market demographics, purchasing behaviour, consumer preferences, competitor analysis, market trends, among other data relevant to business decisions.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-3656\" class=\"elementor-tab-title\" data-tab=\"6\" role=\"button\" aria-controls=\"elementor-tab-content-3656\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">How can market research help my company?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-3656\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"6\" role=\"region\" aria-labelledby=\"elementor-tab-title-3656\"><p>Market research in Malaga can be of great help to your company by providing valuable information that will allow you to improve products or services, identify growth opportunities, better understand customers, optimise marketing strategies and make more informed and accurate business decisions.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<script 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Es fundamental realizarlos para:<\\\/p><ul><li><strong>Conocer a tu audiencia<\\\/strong>: ayuda a identi\\ufb01car qui\\u00e9nes son tus clientes potenciales, sus necesidades, preferencias, comportamientos de compra y segmentos de mercado relevantes.<\\\/li><li><strong>Evaluar la competencia<\\\/strong>: permite entender c\\u00f3mo se posicionan otros actores en el mercado, qu\\u00e9 estrategias emplean, cu\\u00e1les son sus fortalezas y debilidades\\u2026<\\\/li><li><strong>Toma de decisiones informadas<\\\/strong>: proporciona informaci\\u00f3n clave para decidir sobre cuestiones estrat\\u00e9gicas, como el desarrollo de productos, fijaci\\u00f3n de precios, estrategias de marketing, expansi\\u00f3n geogr\\u00e1fica, entre otros.<\\\/li><li><strong>Reducir riesgos<\\\/strong>: al comprender mejor el mercado, se pueden anticipar y mitigar posibles riesgos, evitando inversiones innecesarias o estrategias poco efectivas.<\\\/li><li><strong>Identificar oportunidades<\\\/strong>: permite 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data-core-v316-plus=\"true\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5076d34 e-flex e-con-boxed e-con e-parent\" data-id=\"5076d34\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e2c9720 elementor-widget elementor-widget-heading\" data-id=\"e2c9720\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Our Blog<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e66d5f2 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"e66d5f2\" data-element_type=\"widget\" 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format-standard has-post-thumbnail hentry category-blog category-estudiosdemercado\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/accionmk.accionmk.com\/en\/covid-crisis-impact-19\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img fetchpriority=\"high\" decoding=\"async\" width=\"650\" height=\"397\" src=\"https:\/\/accionmk.accionmk.com\/wp-content\/uploads\/2020\/05\/1-min_opt.jpg\" class=\"attachment-full size-full wp-image-8968\" alt=\"\" srcset=\"https:\/\/accionmk.accionmk.com\/wp-content\/uploads\/2020\/05\/1-min_opt.jpg 650w, https:\/\/accionmk.accionmk.com\/wp-content\/uploads\/2020\/05\/1-min_opt-300x183.jpg 300w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/accionmk.accionmk.com\/en\/covid-crisis-impact-19\/\" >\n\t\t\t\tImpact of the COVID-19 crisis\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t27\/05\/2020\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/accionmk.accionmk.com\/en\/covid-crisis-impact-19\/\" aria-label=\"Read more about Impact of the COVID-19 crisis\" tabindex=\"-1\" >\n\t\t\tRead more\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-9624 post type-post status-publish format-standard has-post-thumbnail hentry category-blog category-estudiosdemercado\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/accionmk.accionmk.com\/en\/the-importance-of-market-research-in-crises\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"1950\" height=\"1303\" src=\"https:\/\/accionmk.accionmk.com\/wp-content\/uploads\/2020\/04\/155933-OUEWN1-292-min-scaled.jpg\" class=\"attachment-full size-full wp-image-8973\" alt=\"\" srcset=\"https:\/\/accionmk.accionmk.com\/wp-content\/uploads\/2020\/04\/155933-OUEWN1-292-min-scaled.jpg 1950w, https:\/\/accionmk.accionmk.com\/wp-content\/uploads\/2020\/04\/155933-OUEWN1-292-min-scaled-300x200.jpg 300w, https:\/\/accionmk.accionmk.com\/wp-content\/uploads\/2020\/04\/155933-OUEWN1-292-min-scaled-1024x684.jpg 1024w, https:\/\/accionmk.accionmk.com\/wp-content\/uploads\/2020\/04\/155933-OUEWN1-292-min-scaled-768x513.jpg 768w, https:\/\/accionmk.accionmk.com\/wp-content\/uploads\/2020\/04\/155933-OUEWN1-292-min-scaled-1536x1026.jpg 1536w\" sizes=\"(max-width: 1950px) 100vw, 1950px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/accionmk.accionmk.com\/en\/the-importance-of-market-research-in-crises\/\" >\n\t\t\t\tThe importance of market research and strategic planning in times of crisis\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t25\/04\/2020\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/accionmk.accionmk.com\/en\/the-importance-of-market-research-in-crises\/\" aria-label=\"Read more about The importance of market research and strategic planning in times of crisis\" tabindex=\"-1\" >\n\t\t\tRead more\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-9627 post type-post status-publish format-standard has-post-thumbnail hentry category-blog category-estudiosdemercado\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/accionmk.accionmk.com\/en\/10-exporting-companies-andalusia\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/accionmk.accionmk.com\/wp-content\/uploads\/2020\/02\/menos-tama\u00f1o.jpg\" class=\"attachment-full size-full wp-image-8985\" alt=\"\" srcset=\"https:\/\/accionmk.accionmk.com\/wp-content\/uploads\/2020\/02\/menos-tama\u00f1o.jpg 1024w, https:\/\/accionmk.accionmk.com\/wp-content\/uploads\/2020\/02\/menos-tama\u00f1o-300x200.jpg 300w, https:\/\/accionmk.accionmk.com\/wp-content\/uploads\/2020\/02\/menos-tama\u00f1o-768x512.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/accionmk.accionmk.com\/en\/10-exporting-companies-andalusia\/\" >\n\t\t\t\tRanking of the top 10 exporting companies in Andalusia\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t25\/02\/2020\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/accionmk.accionmk.com\/en\/10-exporting-companies-andalusia\/\" aria-label=\"Read more about Ranking of the top 10 exporting companies in Andalusia\" tabindex=\"-1\" >\n\t\t\tRead more\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t<div class=\"e-load-more-anchor\" data-page=\"1\" data-max-page=\"14\" data-next-page=\"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/pages\/10585\/page\/2\/\"><\/div>\n\t\t\t\t<nav class=\"elementor-pagination\" aria-label=\"Pagination\">\n\t\t\t<span aria-current=\"page\" class=\"page-numbers current\"><span class=\"elementor-screen-only\">Page<\/span>1<\/span>\n<a class=\"page-numbers\" href=\"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/pages\/10585\/page\/2\/\"><span class=\"elementor-screen-only\">Page<\/span>2<\/a>\n<a class=\"page-numbers\" href=\"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/pages\/10585\/page\/3\/\"><span 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data-core-v316-plus=\"true\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4a25cde elementor-widget elementor-widget-heading\" data-id=\"4a25cde\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Request a quote<br>\nnon-binding<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e667c7 elementor-widget elementor-widget-text-editor\" data-id=\"5e667c7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Don't be left wanting to grow. Tell us about your project, ideas or doubts, and we will study your case carefully to be able to give you an action plan and a personalised budget according to your needs, with no obligation! <strong>What are you waiting for?<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e07ca68 e-con-full e-flex e-con e-parent\" data-id=\"e07ca68\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\" data-core-v316-plus=\"true\">\n\t\t\t\t<div class=\"elementor-element elementor-element-caa8576 elementor-button-align-start elementor-widget elementor-widget-form\" data-id=\"caa8576\" data-element_type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;step_type&quot;:&quot;none&quot;,&quot;step_icon_shape&quot;:&quot;none&quot;,&quot;button_width&quot;:&quot;100&quot;}\" 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elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-name\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tName\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Name\" required=\"required\" aria-required=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tEmail\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Email\" required=\"required\" aria-required=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_3d64664 elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_3d64664\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tTelephone\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_3d64664]\" id=\"form-field-field_3d64664\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Telephone\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-textarea elementor-field-group elementor-column elementor-field-group-message elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-message\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tMessage\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<textarea class=\"elementor-field-textual elementor-field  elementor-size-sm\" name=\"form_fields[message]\" id=\"form-field-message\" rows=\"4\" placeholder=\"Message\"><\/textarea>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-acceptance elementor-field-group elementor-column elementor-field-group-field_e9eaf1f elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_e9eaf1f\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tPrivacy policy\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-subgroup\">\n\t\t\t<span class=\"elementor-field-option\">\n\t\t\t\t<input type=\"checkbox\" name=\"form_fields[field_e9eaf1f]\" id=\"form-field-field_e9eaf1f\" class=\"elementor-field elementor-size-sm  elementor-acceptance-field\" required=\"required\" aria-required=\"true\">\n\t\t\t\t<label for=\"form-field-field_e9eaf1f\">I accept the privacy policy<\/label>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-recaptcha_v3 elementor-field-group elementor-column elementor-field-group-field_b960bac elementor-col-100 recaptcha_v3-bottomright\">\n\t\t\t\t\t<div class=\"elementor-field\" id=\"form-field-field_b960bac\"><div class=\"elementor-g-recaptcha\" data-sitekey=\"6LdKrqMkAAAAAL3nb9eRwS_1f-ZJdbEW2RxDdd_X\" data-type=\"v3\" data-action=\"Form\" data-badge=\"bottomright\" data-size=\"invisible\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button type=\"submit\" class=\"elementor-button elementor-size-sm\">\n\t\t\t\t\t\t<span >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Send<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<input type=\"hidden\" name=\"trp-form-language\" value=\"en\"\/><\/form>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a501ea0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a501ea0\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-beb0e8a\" data-id=\"beb0e8a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4c8412a elementor-widget elementor-widget-heading\" data-id=\"4c8412a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Services that<br>\nwe also offer<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6a3364 elementor-widget elementor-widget-text-editor\" data-id=\"d6a3364\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>We offer a wide range of additional services to meet all your business needs.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-6e8a17e\" data-id=\"6e8a17e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4e1d1fe elementor-widget elementor-widget-heading\" data-id=\"4e1d1fe\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Development<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6266708 elementor-widget elementor-widget-text-editor\" data-id=\"6266708\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>At AccionMK we take care of all aspects related to website development.<\/p><ul><li><a href=\"https:\/\/accionmk.accionmk.com\/en\/domain-registration-and-hosting\/\">Domain registration and hosting<\/a><\/li><li><a href=\"https:\/\/accionmk.accionmk.com\/en\/web-development\/\">Web development<\/a><\/li><li><a href=\"https:\/\/accionmk.accionmk.com\/en\/online-shop-development\/\">Online shop development<\/a><\/li><li><a href=\"https:\/\/accionmk.accionmk.com\/en\/app-development\/\">App development<\/a><\/li><li><a href=\"https:\/\/accionmk.accionmk.com\/en\/crm-development\/\">CRM Development<\/a><\/li><\/ul><div class=\"notranslate\" style=\"all: initial;\">\u00a0<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a7a6ee elementor-widget elementor-widget-button\" data-id=\"5a7a6ee\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xs\" href=\"https:\/\/accionmk.accionmk.com\/en\/servicios\/desarrollo\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">+ Information<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-7db36c8\" data-id=\"7db36c8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1b7a227 elementor-widget elementor-widget-heading\" data-id=\"1b7a227\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Strategic consultancy<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d9380d elementor-widget elementor-widget-text-editor\" data-id=\"0d9380d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Through the elaboration of a strategic plan, decision-making is facilitated.<\/p><ul><li><a href=\"https:\/\/accionmk.accionmk.com\/en\/strategic-marketing-plan-malaga\/\">Strategic marketing plan<\/a><\/li><li><a href=\"https:\/\/accionmk.accionmk.com\/en\/malaga-communication-plan\/\">Communication plan<\/a><\/li><li><a href=\"https:\/\/accionmk.accionmk.com\/en\/consultoria-marketing-digital\/\">Digital consultancy<\/a><\/li><li><a href=\"https:\/\/accionmk.accionmk.com\/en\/360-marketing-strategy\/\">360\u00b0 marketing strategy<\/a><\/li><\/ul><div class=\"notranslate\" style=\"all: initial;\">\u00a0<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa58e17 elementor-widget elementor-widget-button\" data-id=\"aa58e17\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xs\" href=\"https:\/\/accionmk.accionmk.com\/en\/servicios\/consultoria-estrategica\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">+ Information<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-18e8bfb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"18e8bfb\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-cf71517\" data-id=\"cf71517\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-52908b0 elementor-widget elementor-widget-heading\" data-id=\"52908b0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Design<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c06dbab elementor-widget elementor-widget-text-editor\" data-id=\"c06dbab\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Digital marketing could not exist without design.<\/p><ul><li><a href=\"https:\/\/accionmk.accionmk.com\/en\/branding-malaga\/\">Branding<\/a><\/li><li><a href=\"https:\/\/accionmk.accionmk.com\/en\/editorial-design\/\">Editorial design<\/a><\/li><li><a href=\"https:\/\/accionmk.accionmk.com\/en\/packaging\/\">Packaging<\/a><\/li><\/ul><div class=\"notranslate\" style=\"all: initial;\">\u00a0<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b97f505 elementor-widget elementor-widget-button\" data-id=\"b97f505\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xs\" href=\"https:\/\/accionmk.accionmk.com\/en\/servicios\/diseno\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">+ Information<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-7d5d680\" data-id=\"7d5d680\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-25ffb5c elementor-widget elementor-widget-heading\" data-id=\"25ffb5c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Digital marketing<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-418ef23 elementor-widget elementor-widget-text-editor\" data-id=\"418ef23\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Achieve your digital goals with our marketing services.<\/p><ul><li><a href=\"https:\/\/accionmk.accionmk.com\/en\/seo-positioning-malaga\/\">SEO<\/a><\/li><li><a href=\"https:\/\/accionmk.accionmk.com\/en\/online-advertising-sem-malaga\/\">SEM<\/a><\/li><li><a href=\"https:\/\/accionmk.accionmk.com\/en\/social-media-management\/\">Social media<\/a><\/li><li><a href=\"https:\/\/accionmk.accionmk.com\/en\/social-media-advertising\/\">Social media advertising<\/a><\/li><li><a href=\"https:\/\/accionmk.accionmk.com\/en\/email-marketing\/\">Email marketing<\/a><\/li><\/ul><div class=\"notranslate\" style=\"all: initial;\">\u00a0<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-950831e elementor-widget elementor-widget-button\" data-id=\"950831e\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xs\" href=\"https:\/\/accionmk.accionmk.com\/en\/servicios\/marketing-digital\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">+ Information<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-0b2545b\" data-id=\"0b2545b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4404e9b elementor-widget elementor-widget-heading\" data-id=\"4404e9b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/accionmk.accionmk.com\/en\/trademark-registration\/\" target=\"_blank\">Trademark registration<\/a><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31384af elementor-widget elementor-widget-text-editor\" data-id=\"31384af\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>By registering a trademark, a company is granted the exclusive right to prevent third parties from marketing identical or similar products.<\/p><p>The registration of trademarks and patents is done through the website of the Spanish Patent and Trademark Office.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be3d759 elementor-widget elementor-widget-button\" data-id=\"be3d759\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xs\" href=\"https:\/\/accionmk.accionmk.com\/en\/servicios\/registro-de-marca\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">+ Information<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Fieldwork Traditional surveys provide valuable information, but fieldwork adds layers of understanding that go beyond this. There are elements that<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-10585","page","type-page","status-publish","hentry","category-estudiosdemercado"],"_links":{"self":[{"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/pages\/10585","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/comments?post=10585"}],"version-history":[{"count":53,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/pages\/10585\/revisions"}],"predecessor-version":[{"id":12068,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/pages\/10585\/revisions\/12068"}],"wp:attachment":[{"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/media?parent=10585"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/categories?post=10585"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/tags?post=10585"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}