{"id":9650,"date":"2018-09-12T08:03:41","date_gmt":"2018-09-12T08:03:41","guid":{"rendered":"https:\/\/accionmk.accionmk.com\/?p=4911"},"modified":"2018-09-12T08:03:41","modified_gmt":"2018-09-12T08:03:41","slug":"ventajas-de-una-buena-imagen-de-marca","status":"publish","type":"post","link":"https:\/\/accionmk.accionmk.com\/en\/advantages-of-a-good-brand-image\/","title":{"rendered":"The importance and advantages of a good brand image"},"content":{"rendered":"

Nowadays, it is not enough to offer a good product, to have a bad product, to have a good product, and to have a bad product. brand image<\/strong> can spell disaster for your company.<\/p>\n

A brand and a well-designed corporate image<\/strong> makes itself stand out to our senses, especially in the sense of sight, and makes it stand out from other companies.<\/p>\n

Positioning and brand image are closely related, which is why every day more and more companies are concerned about creating a good brand or updating the one they already have. Below, we show you the MAIN ADVANTAGES<\/strong> what you can gain from the fact of having a good design for your brand<\/strong>.<\/p>\n

5 advantages of a good brand image<\/h1>\n
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  1. STAND OUT FROM THE COMPETITION<\/li>\n<\/ol>\n

    The first advantage of a good brand image<\/strong>\u00a0is to have a visual brand that is in line with the values of your company and the sector to which it belongs is a great advantage when it comes to standing out from your competitors' brands.<\/p>\n

    In many sectors the situation is highly competitive and this makes you stand out from other companies that provide the same product as you.<\/p>\n

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    1. TRUST<\/li>\n<\/ol>\n

      This is one of the most important aspects. If we put ourselves in the customer's shoes, would you take seriously a business with a poorly branded image? Obviously not. Your professionalism and the quality you offer will be judged from the outset by your image.<\/p>\n

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      1. ADDED VALUE<\/li>\n<\/ol>\n

        Many times we buy products, not only for the product itself but also for what the brand conveys to you, such as in the case of Apple<\/em> o Starbucks<\/em>for example. Your good brand image gives your product added value.<\/p>\n

          \n
        1. RAISE PRICES<\/li>\n<\/ol>\n

          In relation to the previous point, the fact that your product has added value thanks to a good brand image allows you to raise prices and increase your level of business, as customers will be more willing to pay more for your product.<\/p>\n

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          1. VIRALITY<\/li>\n<\/ol>\n

            The latest advantage of a good brand image<\/strong> that we discuss in this post is related to virality. If your brand and product are more attractive and beautiful, it encourages customers to buy it, give it as a gift, share it, photograph it, etc.<\/p>","protected":false},"excerpt":{"rendered":"

            Nowadays it is not enough to offer a good product, having a bad brand image can be a disaster for your company. A well-designed brand and corporate image stands out to our senses, especially in the sense of sight, and makes it stand out from other companies. The [...]<\/p>","protected":false},"author":1,"featured_media":9116,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,11],"tags":[],"class_list":["post-9650","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-imagenycomunicacion"],"_links":{"self":[{"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/posts\/9650","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/comments?post=9650"}],"version-history":[{"count":0,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/posts\/9650\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/media\/9116"}],"wp:attachment":[{"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/media?parent=9650"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/categories?post=9650"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/tags?post=9650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}