{"id":9733,"date":"2017-08-01T11:54:33","date_gmt":"2017-08-01T11:54:33","guid":{"rendered":"https:\/\/accionmk.accionmk.com\/?p=3946"},"modified":"2017-08-01T11:54:33","modified_gmt":"2017-08-01T11:54:33","slug":"chatbots","status":"publish","type":"post","link":"https:\/\/accionmk.accionmk.com\/en\/chatbots\/","title":{"rendered":"Trends with chatbots"},"content":{"rendered":"<p>A <strong>chatbot<\/strong> is a technology that helps users establish conversations with a computer program. It is usually found within a messaging app, such as Facebook Messenger or Telegram.<br \/>\nExamples include:<br \/>\n<strong>Allset<\/strong>We can book a table in a restaurant.<br \/>\n<strong>Fynd<\/strong>Search for products among several trendy e-commerces in the Messenger.<br \/>\nAs we can see, these tools recognise our natural language and carry out the requests we ask of them. Thanks to Artificial Intelligence, this programme learns our tastes and habits, which means that over time it responds efficiently to our queries.<\/p>\n<h2>Now let's look at the advantages of chatbots.<\/h2>\n<ol>\n<li>They are immediate.<\/li>\n<li>In an app we can see all the products of that app or even of many apps.<\/li>\n<li>It is authentic because we communicate with language.<\/li>\n<li>Accessibility, with an intuitive interface.<\/li>\n<li>Efficiency. Users get what they want in less time.<\/li>\n<\/ol>\n<p>The use of conversational assistants (voice or text) doubled in 2016.<br \/>\nThe use of this type of messaging is growing faster than social networks. People prefer conversations with fewer interfaces. 20% of searches are conducted by voice.<br \/>\nIn a few years' time, we will see applications without menus or many screens, as the integration of this natural recognition software will increase to the point of eliminating them.<br \/>\nIf we want to create a <strong>chatbots<\/strong> We must bear in mind that questions should not be open-ended so that the user does not lose the thread and mislead the bot. We must not forget the content. Without content there would be no point in the chatbot, so the content that we are going to offer must be properly managed.<br \/>\nTo achieve this, we will develop a classification of the content, with semantic relationships, a brutal connection between all the content, vocabulary games and predictions. All of this will be achieved through trial and error, so that we can create a <strong>chatbot<\/strong> increasingly fine-tuned.<\/p>","protected":false},"excerpt":{"rendered":"<p>A chatbot is a technology that helps users establish conversations with a computer programme. It is usually found within a messaging app, such as Facebook Messenger or Telegram. Examples include: Allset: we can book a table at a restaurant. Fynd: search for products among several fashion e-commerce shops in Messenger. [...]<\/p>","protected":false},"author":1,"featured_media":9317,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,15],"tags":[],"class_list":["post-9733","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-marketingdigital"],"_links":{"self":[{"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/posts\/9733","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/comments?post=9733"}],"version-history":[{"count":0,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/posts\/9733\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/media\/9317"}],"wp:attachment":[{"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/media?parent=9733"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/categories?post=9733"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/accionmk.accionmk.com\/en\/wp-json\/wp\/v2\/tags?post=9733"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}