Difference between SEO and SEM
SEO stands for Search Engine Optimization (Search Engine Optimization) and SEM stands for Search Engine Marketing (Search Engine Marketing). Knowing where each one comes from, we can intuit the differences between them, which we are going to explain below. What is SEM in digital marketing? The [...]
What is Online Marketing?
Don't know how to digitise your business or improve your online strategy? At AcciónMk we are experts in implementing and advising on Digital Marketing strategies. Digital Marketing or Online Marketing refers to all marketing actions carried out through online media and channels. We can talk about Digital Marketing [...]
Header: what is it, what is it for and how should you use it?
Header, the main element that the user will see first when entering your website and that you should not forget because of its importance. Making good use of it is a must. It is one of the most important parts of your website, it is that first contact and at the same time [...]
Engagement: translation, types and recommendations
Engagement, a term increasingly on everyone's lips and with great importance for companies and the world of Online Marketing, but do you know what engagement is and what is its translation? To answer these and more questions, in this post we will talk in detail about Engagement, we will explain in detail what it is and how to [...]
What is the best time to post on Tik Tok?
Tik Tok has become one of the most important social networks today. Without going any further, last 2020 it became the most downloaded application of the year and currently has a capital figure of 800 million active users worldwide. We are all aware of [...]
How to get followers on tik tok
Tik Tok is the social network in vogue. Its arrival has been noticed and in a very short time it has shaken the biggest ones, making its way among the most important social networks. Instagram, Twitter, Facebook... have been used by the public for years and perhaps you already know how things work in each of them.
What is market research for?
A market study is carried out to obtain useful information about the environment, competitors and other important factors when developing an economic activity or assessing the one already carried out. At AcciónMK we are clear that market research is an essential tool for carrying out an analysis of the supply and demand of a particular [...]
Malaga aspires to be a leader in tourism innovation.
On 23 March 2021, the Councillor for Tourism, Rosa Sánchez, and the Mayor of the city, Francisco de la Torre, met to present the Strategic Plan 2021 - 2024, which they hope will help make Malaga the leading city in tourism innovation. The mayor explained that the plan [....]
Introduce your company on Facebook
Facebook is a platform with a massive audience, exactly 2.4 billion people use it every month. It also remains the most popular social network worldwide, ahead of YouTube and WhatsApp. According to Hootsuite, two-thirds of Facebook users say they visit a local company's page on [...]
Digitalisation and international marketing
There is no doubt that digitalisation is moving the world. With the new circumstances we are living through, thousands of businesses have taken the leap into the digital world in order not to be left behind. However, many companies want to go a step further and open up new horizons in their growth strategy, and to do so, they are making the leap to [...]
