Best payment method for your online shop according to neurology
Neuroscience has finally put an end to the great debate about which online payment method is better and more reliable for the consumer. On variables such as reward, security and affection; the debit card is the big loser while PayPal comes out on top as a trust generator. Increases the [...]
The marketing scorecard: what is it and how to design it?
When it comes to managing a business, there are key tools that will help us to make the right decisions at the right time. Control models that will support the fulfilment of the objectives set. Among the most commonly used tools, especially in management areas, is the scorecard. The strong potential of this tool is [...]
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How to use Bing Webmaster Tools the great unknown
When we talk about improving the organic positioning of our website we almost always think of the great search engine Google, and in many cases we forget other search engines with a lower percentage of searches, such as Bing. Although Google is the search engine with the largest share of searches, we cannot leave aside other search engines because even though we are talking about [...]
Web Design trends for 2019
As we all know, brands are more than just a beautiful website, although of course, everything adds up. A brand is much more, it is to keep it alive in each of the actions that are carried out, brand graphics, well designed interfaces adapted to any device, powerful photographs that transmit sensations and emotions, videos [...]...
Here and now, the formula for success in live video
Live, live, streaming... these are some of the names given to the video broadcasts that have become so fashionable on most social networks. Facebook, Instagram, Youtube or Twitter are betting on these contents thanks to the inclusion of new tools and the dissemination of this type of content.
We support the Diputación de Málaga with a project of La Noria.
AcciónMK promotes La Noria through the new specialised communication plan exposing its brand as a reference figure and social innovation in Europe. Pioneering project in La Noria It is a great pride and a great challenge to support with AcciónMK the Diputación de Málaga in one of its pioneering projects such as the centre of [...]
Ranking of the 1,200 exporting companies in Andalusia
Andalusia began its strategy to halt the fall in domestic consumption during the years of economic recession by boosting exports worldwide. We are talking about the work carried out by 21,871 exporting companies, a very positive figure, but it should be borne in mind that only 10% (2,124 companies) have been those that have [...]
3 keys to planning your expansion into international markets
Is the national market no longer sufficient? Does your company need to look for new clients to absorb your production surplus? How do we select the countries to which to export our product or service? How to start defining your international strategy Today at AcciónMK we want to give you some tips that will help you define your international strategy in a [...]
Tourist accommodation
Homeaway has launched the results of the 5th edition of the Holiday Rental Barometer in Spain. The study analyses the behaviour of holiday home users in Spain over the last two years, both residents in Spain and tourists residing in the United Kingdom, France and the United Kingdom.