Presentation of the Malaga 2020 Strategic Plan
A new publication of the CIEDES Foundation has recently been presented in which the Malaga Strategic Plan has been rethought in order to adapt to the objectives of smart, sustainable and inclusive growth in the Europe 2020 integral plan. The central objective of this strategic plan continues to be to keep the process alive and [...]
How to make a digital marketing plan
Many businesses can become frustrated by not knowing what to do or what are the first steps to take to implement a good business strategy. Marketing is one of the cornerstones of any business, as it allows us to focus on the customer and create lasting relationships. Other important aspects are also studied, such as the [...]
Cordoba Strategic Tourism Plan 2015-2019
With the aim of improving Cordoba's competitiveness as a destination, the city has been implementing a Strategic Plan since 2015, in order to seek to enhance the value of its tourism resources. Cordoba Strategic Tourism Plan 2015-2019 The following are the objectives and mission of the Cordoba Strategic Tourism Plan 2015-2019. [...]
Madrid Strategic Plan 2015-2019
The Madrid Strategic Plan 2015-2019 is based on 4 main axes. Below is a summary of the objectives that fall within each of them. Characteristics of the Madrid Strategic Plan First Axis: A close, cohesive and liveable city The objectives to be pursued in this first axis are the following: Promoting cohesion and [...]
Main variables influencing the online purchasing process
Banco Cetelem, a leading company in consumer loans and credit in Europe and Spain, has recently presented the third edition of the Celeme e-Commerce Observatory. This third edition analyses the behaviour of online shopping in different distribution sectors: technology, household appliances, furniture, telecommunications, travel, motorbikes, automobiles and sports. It is for [...]
Marketing plan: decalogue of good practices. Málaga Viva
On the 6th of October we will celebrate a new day of the Málaga Viva Forum at 9:30 am. On this occasion we had the participation of Ms. Manuela Aranega del Río, President of the Andalusian Marketing Federation and Mr. Fernando Martín Ortega, Director of Marketing and Communication at AERTEC Solutions. Professor at ESIC. [...]
Jaén Strategic Plan 2021
The horizon of the plan is 2021 and it was defined taking into account the Concerted Provincial Municipal Development Plan of Jaén 2013-2021, another important local management instrument currently in force. Jaén Strategic Plan to 2021 The elaboration of the Jaén Strategic Plan for Sustainable Local Economic Development to 2021 was guided by a unitary perspective [...]
Grenada 2020 Strategy
From AcciónMK we would like to provide you with this information about the strategic plans that the city of Granada is carrying out. This plan includes a wide variety of action axes. However, and given its scope, we are going to detail those that refer to the union with the national part. Next, we will comment on the [...]
Mijas gives the green light to the first Strategic Trade Plan
The Councillor for Commerce of Mijas, Fuensanta Lima, announced that the first Strategic Plan for Commerce in Mijas is going to be implemented. At the meeting held last week with representatives of the Mijas Pueblo and La Cala traders' associations, as well as with the Mijas Artisans' Association, the councillor said that the [...]
Torremolinos is committed to a Strategic Plan for subsidies
The Torremolinos Town Hall has approved by decree, its first Strategic Plan of subsidies, which involves about fifty lines of action and regulates the granting of these municipal aid. This plan is built with more than six million euros, which puts an end to the subsidies [...]
