A distinctive logo has been created that reflects the brand's identity and values, accompanied by a comprehensive brand manual that establishes guidelines for its correct application and visual coherence in all contexts.

In addition, a solid SEO strategy has been implemented, optimising the digital content to improve its visibility in search engines and increase organic traffic to the client's online platform.

Professional graphic pieces have been designed for the business card, folders and envelopes, maintaining an aesthetic coherent with the brand identity.

In addition, varied and attractive merchandising has been developed, including lanyards, tote bags, and roll ups that highlight the brand at events and points of sale.

For greater visibility in public spaces, vinyls with the logo and key messages have been applied on buses, increasing the brand's exposure to a wide audience.